Questions for Lansing City Market's new market manager, Joe Lesausky
Welcome aboard. Before you came to Lansing, you worked on the west side of the state at farmers markets in Allegan and Ludington. What do you tell your friends on the Michigan's west coast about the City Market?
It's so hard to explain. It's almost like an antique mall with the booths, but it's all products that are farmers and artisans. You can't understand it until you come see it.
What lessons did you learn over there that apply to City Market.
The most important thing is just having someone watch the market when it's open and take care of problems as soon as they happen. Every customer and every vendor has different needs. It's trying to keep things as harmonious as possible.
You were hired to replace John Hooper. Have you talked with him about the market?
I've not had the chance. I'm hoping to.
He was a vision guy. What's your vision for City Market?
We have a really great, new facility, so my vision is to just keep moving things forward. I really want to encourage the community to come in and build community. City Market isn't just a place to shop. It's a place to talk to the vendors - a lot of them grow their own fruits and vegetables a lot of them grow their own fruits and make their own foods and artisan items. So there's an instant connection with the product they're selling.
Who comes to the market?
Right now, it's a pretty typical crowd for what you'd see at a farmer's market with young families and retirees. But we're trying to change that by connecting with college students and young professionals. They're the ones eager to build the community. They're defining the future movement so we really want to capture them and bring them back downtown.
How do you lure them down here?
There's definitely a push for the organic, gluten-free and specialty products. We're using social media and have later hours to give business people and students access to come in and grab something. And we do music on Fridays and Saturdays.
What kind of music?
Live music that adds to the atmosphere. Usually contemporary music. No heavy metal or punk. We wouldn't want a mosh pit by the cheese stand.
Interview conducted, edited and condensed by Brian Edwards.
Photo by Alyssia Booth
Photo by Alyssia Booth


